Magic Salt

The Story Behind Magic Salt

July 6, 2023 /

    It all started in 2009…while we were living in the mountains of Boone, NC. I started growing a wide variety of hot, sweet, mild, and exotic peppers, for personal use and to distribute to local chefs. I would pick them and string them (mixed varieties) with twine about five feet long, so the chefs could hang them up in their kitchen as décor and for using as needed in their food preparation.

    I was experimenting with the use of these hot peppers in gourmet dishes that I was creating for family, friends, and college students. I began to notice that each pepper had a unique flavor and that by using them sparingly in the food creations, the natural flavor of the food was not being changed (unlike when using spice blends) but the flavors were enhanced, bringing out the rich flavor of whatever I was making.

   I made a lot of winter squash dishes at the time and by using a blend of certain peppers with salt, the bland squash became alive with flavor. Since that time, I have experimented with these peppers to arrange them in categories, like ‘sweet,’ ‘hot,’ ‘earthy,’ ‘fruity,’ and sometimes ‘fiery.’

   Over time I developed a formula of seven different peppers and powdered salt, ground with different consistencies, to bring out the natural flavor of the food being prepared. One day we were having dinner and my family member said “This stuff is like ‘magic,'” and the name ‘Magic Salt‘ was born.

   I started packing this proprietary blend in small jars and selling it at our local Farmer’s Market, spice stores, and even restaurants. Today, this product is available to everyone.

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